What are Render-Blocking Scripts?
Render-blocking scripts are scripts that forces a users browser to have to wait to fetch data before…
Glossary
This is our glossary of search marketing terms. It defines and explains various terms and strategies used in search marketing, such as pay-per-click (PPC) advertising, search engine optimization (SEO), and content marketing. These terms will assist you in better understanding the practises and techniques used to improve website visibility and ranking in search engine results pages (SERPs) and drive qualified leads through online search. Whether you are new to search marketing or looking to expand your knowledge, this glossary will be a valuable resource for understanding industry terminology.
What does Rendering mean?
Rendering is simply the process of a web browser, such as Google Chrome, turning the code of…
What is Pagination on Websites?
Pagination is where the owner of a website can choose to split a specific page into multiple…
What is Mobile-First Indexing?
Mobile-first indexing is an algorithm update that means Google prioritises the mobile version of the content of…
What is Minification?
Minification is the act of removing unnecessary characters from the source code of a website without altering…
What is Lazy Loading?
Lazy loading is the method of dragging out the loading of elements of a website until it’s…
What is JSON-LD?
JSON-LD, an acronym for JavaScript Object Notation for Linked Data, is a format for structuring a websites…
What is an IP Address?
An IP address, also known as an internet protocol (IP) address, is a string of unique numbers…
What is Hreflang?
Hreflang is a HTML tag that tells Google what language the content is in. This is important…
What is File Compression?
File compression is the process of reducing the size of a file through encoding the information using…