What is a Web Browser?
Often known as a ’browser’ or an ’internet browser’, a web browser is a software application that…
Glossary
This is our glossary of search marketing terms. It defines and explains various terms and strategies used in search marketing, such as pay-per-click (PPC) advertising, search engine optimization (SEO), and content marketing. These terms will assist you in better understanding the practises and techniques used to improve website visibility and ranking in search engine results pages (SERPs) and drive qualified leads through online search. Whether you are new to search marketing or looking to expand your knowledge, this glossary will be a valuable resource for understanding industry terminology.
What does Async mean in terms of Web Pages?
Async, which is short for ‘asynchronous’ means browsers don’t have to wait for script to finish before…
What are Accelerated Mobile Pages?
Accelerated Mobile Pages, also abbreviated to ’AMP’ and sometimes referred to as “diet HTML,” are pages created…
What are Title Tags?
Title tags are part of HTML coding on websites and is used to assign a title on…
What are Image Thumbnails?
Image thumbnails are just a smaller version of the larger image. They’re usually used to easily manage…
What is Thin Content?
Thin content is content that adds very little value to the user and therefore doesn’t rank highly…
What is an SSL certificate?
SSL certificates, an abbreviation of “Secure Sockets Layer”, is a certification that is used to encrypt data…
What is Scraped Content?
Scraped content is taking content from another website without their permission in order to post and publish…
What is Rel=Canonical?
Rel=canonical is a tag that allows site owners to tell Google which version of a page on…
What is Redirection on Websites?
Redirection is where a URL is moved from one location to another. Some redirects can be temporary,…